WEB DESIGN & DEVELOPMENT
Every Website Is Precision Built
Your website is the hub of your online identity. It is the place where everyone should ultimately be directed in order to learn more and take action. Every single part of your website must be crafted with the utmost care and attention to detail, because every detail of an effective website has an exact purpose. These details come from three main considerations:
1) What do you want out of your website traffic? You get what you ask for, so if your website isn’t asking anything if its visitors, you are likely to get nothing from them!
2) If you have multiple services or products, which one is the most important? This can change periodically with seasonal promotions, new product launches, and upcoming events, so it is important that you can easily adapt your website without having to call a programmer every time an update is needed.
3) How do search engines view your site? This is extremely important as you want to make sure that your site is easily “crawlable” by search spiders and they pick up on what your website is really about. Sloppy coding and inattention to design layout can hinder this process and make it difficult for search engines to learn what your site is about.
Attention To Design Detail
Every Enliven Group built website comes complete with the smallest details considered. We believe that it is a culmination of the little things in both the science and the art of website design that leads to the best results.
Custom Favorites Icon: Every website we do would not be complete without a custom 16×16 pixel favorites icon to stand out when your customers and prospects bookmark your website. Every time they load your site they will see your logo up in the address bar of their web browser.
W3C Compliance: The instructions that tell your web browser how to display a website when you visit it, is a computer programming language; and every language has it’s own set of grammar rules. We make sure that your website meets the highest of standards for the language it is written it so it loads quickly and search engine spiders can read your site and get it properly indexed!
Controlling Your Online Image: Staying Up To Date
If you showed up to the office in a toga on Monday, some folks would think you were strange, but most would dismiss it and assume you were going to a crazy party later in the day. What do you think would happen if you showed up to work in a toga the next day too? How about if you wore the thing every day for the next month, and on into the foreseeable future? Depending on the industry you are in, it would probably be difficult to keep your job wouldn’t it?
It’s bad enough that some people come to work wearing clothes they bought back in the 70s, but let’s be honest here; it isn’t as crazy as wearing styles that are 2000 years out of date!
We feel the same way about keeping your website up to date. It is well within your control to lose the toga and put on a pair of jeans, and we want you to have the same control over your website. Every Enliven Group built website comes standard with your choice of either a WordPress or Joomla content management system, so you can log in at any time and change text, pictures, videos, or whatever else is vital to keeping your online identity current and relevant!
